The new rules of marketing and PR - how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
- Författare
- David Meerman Scott
- (David Meerman Scott., "Revised and updated with new sections on social media."--Cover, Includes bibliographical references and index)
- Genre
- Ej skönlitteratur, Bibliografi
- Språk
- Engelska
| Förlag | År | Ort | Om boken | ISBN |
|---|---|---|---|---|
| John Wiley & Sons | c2009 | New Jersey, Hoboken, N.J | xxxi, 287 sidor. 22 cm. | 978-0-470-37928-8, 978-0-470-11345-5 |